Social Leaders: The Growing Importance Of Executive Communications

Executive Communications and Social Leadership on LinkedIn/Social Media

There has long been talk about the need for organisationsā€™ senior leaders to embrace more social forms of communication. The evolution of social media channels towards more publishing-centric models has meant that it is now more important than ever for executives to be mindful of their online presence.

The opportunities that modern, social and digital-led executive communications programmes present are almost too numerous to mention. In the past ā€˜profilingā€™ campaigns may have been seen as having limited value or simply exercises in vanity, in the current business and media environment they are an invaluable part of an organisationā€™s communications activity.
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What Iā€™ll Be Thinking And Writing About In 2018

The first few weeks of every new year come replete with many people making resolutions, promising themselves they will take/or stop taking an action of some kind or change their behaviour in some meaningful way over the coming 12 months.

While I didnā€™t really have formal resolutions, or make them widely known last year, there were a few things in the back of my mind that I tried to do better or more of throughout 2017. Read More